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4.9.10

Role Model: AdR


En entrevistas de todo tipo, suele repetirse una pregunta bastante simple: Quién es tu ejemplo a seguir? Algo que siempre genera una pregunta interna que no consigo contestar: En quién me gustaría convertirme? Y por qué?

Supongo que la respuesta termina por orientarte en cómo tienes que actuar. Hace poco, descubrí a quién quiero parecerme: Anna Dello Russo. Por la energía que radia allá donde va. Es feliz con lo que hace, se divierte, no se toma en serio a sí misma, vive a su manera en su divina incongruencia particular. Yoga y costura, natación & killer heels, cultivos orgánicos & front row. Su dislexia no la limita, ya que su talento se plasma en imágenes que a muchos hacen suspirar.

AdR's Bio extract:

"I'm obssessed with image" says this young woman which Helumt Newton once reffered to as -fashion maniac-. "It's true, clothes are like a disease for me. I collect them, maybe I'll wear them just once but I have to own them. I have 4000 pair of shoes. My entire house is a closet, I even invaded part of the kitchen and the basement . When you enter my house is like going into Barneys because everything is tagged and enveloped in a maniacal way. My true weakness is jewelery because I think that it makes a difference in an outfit. And since I come from the south of Italy when I was a little kid I used to look upon Barese women and I wanted to wear jewelery like them."

Anna was born in 1962, has a bachelor in Italian Literature and Art History. In 1986 she moved to Milano to attend a prestigious master at the Domus Accademy. Gianfranco Ferrè was one of her teachers.
Her first job was at Donna magazine, which lasted only one month. Then she met Annalisa Milella, a journalist who, at that time, worked for Conde Nast. The two began collaborating and after 8 months Anna is at Vogue Italia. She will work there for 18 years (for the last 6 years she is the director of L'Uomo Vogue). Things are going well but in 2006 she decides to leave and become a freelance. The official version of the story says Anna was tired of being in charge of men fashion and wanted to go back to feathers and laces. The other version says her "activity" as a professional consultant were incompatible with her role at the magazine. She made such a huge amount of money that she caught the attention of the Revenue Authorities and the Journalist Association. Anna says "No one ever made me choose: I gave up the previlege of the direction to dedicate to other interests. But it's not only about logic, also deontology: being a freelance gives you more freedom" When asked about stylists Franca Sozzani says "At the beginning you just style for your magazine, but when you understand how it works you have to decide. I cannot allow that people working at my magazine are doing the consultants at the same time". She couldnt have said it clearer.

When Anna left Vogue she had a fancy goodbye party where Sozzani declared "It happens in almost all the respectable families to have a divorce, but since we don't have children we do it pacifically. We are still going to see eachother" And in fact Dello Russo has still an office in the milanese quarter of Conde Nast. She is fashion director and creative consultant for Vogue Nippon. But the biggest part of her job consists in giving her creative contribute to designers and maisons. "I feel I'm much more an art director rather than a stylist. I make up the story behind a show, take track of the direction, realize the communication: I let the brand grow."
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