The Kooples & co.

A Koople's Couple ^_^

Forget about old Zadig & Voltaire... What caughts your eye while walking around Paris' charming streets is this cool brand: The Kooples

French clothes had always been chich though cool seems to be spelled out with the same c. For girls, for boys, for anyone with a cool soul willing to pay a bit extra for unique pieces to really wear out on everyday basis.

Call me greenwashed but I no longer believe on fast fashion and that's so last season regret that cheap consumerism is so related to. I learned that good clothes are worth the bucks by living here, where good shoes mean nice walks and comfy feet; where leather means isolation from freezing wind; where a nice handbag is worn everyday to carry matlada, grocer's shopping, wine bottles and the extra jacket.

So from Acne (check their webpage) to House of Dagmar (take a sneak peak)





or Whyred you can then take the plane down south, to my beloved Bohento [whole SS09 collection] they all share that bottom line of good materials treated with expert craft and outstanding creativity.

Forget about the logo to just shine in your own skin, it's all about feeling rather than looking, first, or?